toyota-gyeb2

Client:

Toyota

Project:

Get your energy back

View:

“We don’t normally invite hundreds of members of the public along to our shoots, but I’m glad we did” – Jax Evans

Our new projection mapping project for Toyota presented some very interesting challenges, for both the production team and for our CG artists. It was a very big technical, creative and logistical number, which required really tight team collaboration to pull off.

2500 frames of 28 million pixels each, 100,000 lumens of light from 7 projectors, 32 channels of DMX lighting and around 600 members of the public came together to make it a pretty special night!

Film and Event production: Superglue
Post production: Superglue
Music: Resonate
Geometry mapping: Igloo

Posted in:     on 07/10/2010